St Kitts-Nevis along with Antigua and Barbuda, Barbados, Grenada, Jamaica and Tobago, have partnered with the UK chapter of the Caribbean Tourism Organization and BA Holidays, to market the region through a campaign called ‘Caribbean Calling’.

This is an integrated consumer-focused campaign, being implemented in the UK throughout the month of October, to highlight the diversity of the Caribbean, inspire holidaymakers to visit the region, with strong call to actions to encourage engagement during this key booking period.

The objective of the campaign, according to www.timescaribbeanonline.com, is to increasingly broaden the consumer’s understanding of the vast array of Caribbean destinations that can be experienced along with insightful commentary, supported by strong vibrant imagery and great offers to the Caribbean.